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Welcome to the Resource Library, a searchable collection of materials that you can use for your organizational development and training needs. Inside you will find tools, promotional items, reference materials, and more.

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Developing a Strategic Plan Marketing Strategy (PDF, 16 KB)

In this activity, five groups are formed and each is given different scenarios to develop a marketing strategy by listing the main audience, the main ideas, possible communication methods, the timeline, and the management structure of the plan.

Search Terms: Strategic Planning , Organizational Growth , Strategic Planning , Marketing